Author

Neelay Srivastava

Founder, Prelua

Neelay Srivastava is the founder of Prelua.

Neelay previously built an app that reached more than 125,000 downloads.

Prelua grew out of a pattern Neelay saw again and again in that community: people don’t fail at habits for lack of motivation, but because support shows up at the wrong time. The blog is where the research behind Prelua gets written up in plain language.

    Articles by Neelay Srivastava